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To inspire ALL women to celebrate themselves with confidence and fearlessly.

My Mission

To inspire ALL women to celebrate themselves with confidence and fearlessly. We know the key to looking and feeling confident can make your whole day better; that's why we're committed to being your source for all things "Love Your Self" first, so you can focus on being your very best CONFIDENT, BEAUTIFUL and FEARLESS!

Why PinkLace22?

Simply... I have always loved lingerie and feeling sexy within, but the one thing I noticed while shopping for lingerie, I never saw a reflection of Black women. My mission is to bring diversity to online lingerie shopping.  Every woman should see a reflection of themselves.

Our mission at PL22 is still work in progress.

About The Founder

Tonja Shaw-Johnson, Founder and Owner

Est. 2017

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